The Booty Call
Format: 1080i HD
Length: 1:03
Completed: 21 March 2009
Budget: $163.00
Log line
A Jim Beam Commercial: Private Dick delivers the fastest booty call in cinema history.
Blog
Pre-Production
This was made for “Jim Beam’s remake contest.” The contest showed you three commercials with the same premise of something that sounds perfect. Example: This super hot girl talking about how she likes fat guys and guys who like to go to strip clubs, etc, and at the end it says, “The Girlfriend” and “Jim Beam, the Bourbon.” I heard about the contest about a week before it was due. I really wanted to do a liquor ad because I’m an alcoholic, but it was such short timing there was no time to write an idea. Jordan got the idea for “The Booty Call.” Then I thought it would be funny if there was a twist in the end, like you think he’s a detective going to bust some heads, but really it was just a booty call, and he went through some ridiculous action shit to get there. We could have used more time to weave a tighter story. At this same time (two week period) I was working on another Jim Beam Commercial for Mike Benson as a Gaffer, and working on Do Dew Bomb.
A run to Lost Eras (Costume/Prop Shop) got us a 70’s phone to rent for $20, and a jacket for $20 bucks, but we found $45 in the pocket! That’s some good luck – a jacket that costs negative $15.
Production
Jordan and I had drawn out like over 100 story boards. I mean this was a run and gun shoot with a machine gun. We started at 9 in the morning and kept shooting till after 11 that night. As a director it was the one time were I felt I wasn’t quite sure what I wanted out of the movie, so there was a lot of improving on set and we had so many takes and variations that this thing could be cut a lot of different ways. The only bad thing that happened on set was when Zack was testing out if it was possible to jump into his car seat through the window he broke off the turn signal stick. It was funny but that sucked.
Post-Production
Then I just pulled all nighters cutting this thing together and making the soundtrack. I had three different cuts, 30 second, minute, and minute and half. They all felt good, but the minute cut made the most sense for the Jim Beam contest. The music was extremely lucky, somehow I spent one night just jamming and it fell together like magic. Since most of the footage was shot with one or two lights, and mostly natural light we had some poorly lit footage. Thank god for Mike Benson, he spent one day with the movie in Color as I finished the mix, and he made the movie look amazing. We got it uploaded just hours before the deadline. What a sweet mustache ride this thing was.
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